Meta ditches Muse Image AI feature because it ‘misses the mark’ on users’ privacy
Meta ditched its Muse Image AI feature just days after launch following backlash over using public Instagram photos without clear opt-in, with criticism from actor Hannah Einbinder and SAG-AFTRA.
TL;DR
Meta ditched its Muse Image AI feature just days after launch following backlash over using public Instagram photos without clear opt-in, with criticism from actor Hannah Einbinder and SAG-AFTRA.
The feature was Meta's first image-generation model from its new Meta Superintelligence Labs and allowed users to edit images using sketches, but it defaulted to automatic opt-in for public accounts, raising privacy concerns.
SAG-AFTRA called the feature an 'utter miscalculation of public sentiment' and warned about the dangers of nonconsensual digital replicas, a growing issue for actors and media professionals.
Meta acknowledged it 'missed the mark' and removed the feature, reflecting increasing pressure on technology companies to give users clear control over how their publicly shared content is used by AI.
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