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Jake Paul Thinks We'll Live Forever

TL;DR

  • Antifund is getting more institutional: Jake Paul and Jeff Woo say the fund has a 10 to 14% GP commit, Aquarian Holdings as lead investor, and a pitch to endowments that they can compound capital faster than traditional VCs.

  • Their edge is distribution, not just capital: Paul says many elite technical startups still have "day one" marketing instincts, and that even a basic 30-minute conversation about storytelling and user growth can materially help them.

  • The investment strategy is a barbell: Antifund is pairing early founder bets with larger growth-stage positions in companies like SpaceX, xAI, OpenAI, Etched, and fusion startup Helion to get both upside and faster liquidity.

  • Most Valuable Promotions found its wedge in women's boxing: Paul says MVP treated Amanda Serrano as proof that women's boxing could be scaled, helping grow her from $500 per fight to $5 million while assembling seven of the top 10 pound-for-pound women fighters.

  • Paul thinks streaming beats pay-per-view for boxing: He argues piracy broke the old model and says the sport has moved from TV, to pay-per-view, to streaming, with Netflix becoming a core distribution partner even after the Tyson fight strained the platform.

  • Haters are part of the growth engine: Paul frames backlash as simple math, saying critics talk about you more than fans do, which compounds clicks, views, recall, and trend velocity.

The Breakdown

Jake Paul says we'll "100%" live forever, but the more immediate story is how he is turning creator distribution into venture access, writing bigger checks into companies like SpaceX, xAI, OpenAI, Etched, and Helion while using marketing help as his edge. He also lays out why women's boxing was the real opening in the sport, why Netflix is the next era of fight distribution, and why haters are just more fuel for the algorithm.

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